Of course, picking a fragrance is a deeply personal decision no matter what the brand, but there are some things to keep in mind when you’re choosing a Chanel cologne. You’ll notice the wide price range; this is based on a few factors, notably the ingredients and the concentration.

The more inexpensive colognes are mostly Eau de Toilettes, which mean they are lighter and have less of a concentration of fragrance versus Eau de Parfums, which are more concentrated. The EDP’s in the Les Exclusifs de Chanel collection, in addition, feature some more expensive ingredients, which is why those cost more. The good news here is that Eau de Parfums tend to have a greater longevity (they last longer on your skin) so you may find that they’re a good investment since you could end up using less in each application.

The other thing to keep in mind is that the Eau de Toilettes from Chanel tend to favor more fresh, citrus, and floral notes, which are often more subtle and dissipate faster, while the Eau de Parfums tend to be bolder and deeper, and thus last a bit longer as well.

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